Wednesday, April 1, 2009

A Fresh New Look for the Bible

UK publishing house Hodder & Stoughton have published a new paperback edition of the Bible with a remarkable cover designed by Crush Design & Art Direction Ltd. On their website the Brighton based creative agency explains:

"We were set a tough challenge with this brief to create a fresh new look for The Bible and make it a best selling summer read. Our illustrations made this book the summer’s must have accessory for any non card carrying Christian.

The idea behind this edition of the Bible was to encourage people who might never have owned a Bible to feel comfortable buying a copy. Whether or not you believe in its content, you can’t deny its significance – even in today’s world – yet many people would probably be reluctant to buy a more traditional looking more

via fontfeed

No comments:

Post a Comment

Related Posts with Thumbnails