Wednesday, April 1, 2009

A Fresh New Look for the Bible


UK publishing house Hodder & Stoughton have published a new paperback edition of the Bible with a remarkable cover designed by Crush Design & Art Direction Ltd. On their website the Brighton based creative agency explains:

"We were set a tough challenge with this brief to create a fresh new look for The Bible and make it a best selling summer read. Our illustrations made this book the summer’s must have accessory for any non card carrying Christian.
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The idea behind this edition of the Bible was to encourage people who might never have owned a Bible to feel comfortable buying a copy. Whether or not you believe in its content, you can’t deny its significance – even in today’s world – yet many people would probably be reluctant to buy a more traditional looking Bible...read more

via fontfeed

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