Coca Cola Light "Tribute To Fashion"










"Italian fashion designers Donatella Versace, Alberta Ferretti, Anna Molinari for Blumarine, Veronica Etro, Silvia Venturini for Fendi, Consuelo Castiglioni for Marni, Angela Missoni and Rossella Jardini for Moschino, have teamed up with Coca Cola for a fund raising campaign in support of the victims of the earthquake in Abruzzo, Italy.

These famous fashion designers have dressed with fantasy and colors Coca-Cola light’s bottle and have sold them at auction during the “Tribute to Fashion” show in Milan. Eight fashion designers, only women, have done a great work with Coca Cola bottle, because every packaging has a strong personality and represent very well brand values as happiness or joy of life, of course always in a chic and exclusive way."

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