REMINDER: UPDATE YOUR BOOKMARKS >>> WWW.DESIGNFETISH.ORG

Friday, February 5, 2010

Chiquita Banana Redesign


Chiquita's latest ad campaign imbues its audience with an instant sense of wonder. Using playful illustrations on stickers juxtaposed to the iconic Chiquita stickers, the product and brand become more engaging to the consumer—plus they just look cool.

Check out the interview with the Art Director, DJ Neff.

[via]

2 comments:

  1. awesome. very contemporary graphic design.

    ReplyDelete
  2. Chiquita is an enterprise that knows how to remain in the mind of people. For example the colors are bright and they combine very well. Moreover, the latest campaign was very nice.

    ReplyDelete

Related Posts with Thumbnails