Monday, December 20, 2010

Minimalist Packaging


An interesting initiative by Antrepo Design who redesigned the packaging of several brands in more minimalistic approach.

Some of them work...

[via]

9 comments:

  1. Some of them work really well, especially the Nutella and Red Bull ones.

    The Corn Flakes and Nesquik just look cheap - in a rather bad way.

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  2. yeah, i definitely think the Nutella one works!

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  3. imagine how much they would save by doing this but supermarkets shelves would be so dull

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  4. excelente idea sólo una cosa el minimalismo no es quitar cosas o hacerlo simple por el hecho de hacerlo sino es llegar a lo mínimo de sus formas basados en cuadrado, circulo, lineas, y no solo quitar elementos

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  5. being minimalist in designing a packaging is ok, but sometimes designer must consider his target market..especially when advertising a certain product...thanks

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  6. when it comes to food, i think you must be more visual especially when u consider the stages of advertising a product... when its introductory...more visual is needed,details etc.

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  7. i think i liked all except the corn flakes one and the nesquik!

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  8. yeah minimalism on the cornflakes packaging is just, weird. are you trying to appeal to a sophisticated design-oriented clientele when selling morning cereal?

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