World For All Pet Adoption Campaign

How ingenious is this?! A series of creative optical illusion posters in Mumbai, India promotes the adoption of homeless animals. Photographed humans form the shapes of dogs, cats, and other animals. The campaign entitled World for All goes with the tagline “There’s always room for more. Adopt.”

Photographer: Amol Jadhav, Director: Pranav Bhide, Agency: McCann




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